EXIT Festival has reported welcoming approximately 150,000 visitors across two major events in Montenegro during summer 2026. The renowned festival brand hosted celebrations at Long Beach in Ulcinj and Sea Dance Festival in Budva, attracting attendees from more than 100 countries. Following its departure from its long-time home in Novi Sad, Serbia, the successful Montenegro season demonstrates EXIT’s ability to grow beyond its traditional base while maintaining its global appeal. The move highlights how destination festivals can drive tourism, international visibility and economic benefits for host regions while opening new opportunities for festival brands to expand internationally.
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